Analytics for managers

Bell, Peter.

Analytics for managers with Excel / [electronic resource] : Peter C. Bell & Gregory S. Zaric. - 1st ed. - New York, N.Y. : Routledge, 2013. - 322 p. : ill. (some col.).

Includes bibliographical references and index.

1. An introduction to analytics -- 2. Models and model building -- 3. Analyzing sequential decisions -- 4. Data-driven decision making -- 5. Predictive modeling -- 6. Simulating the future -- 7. Simultaneous decision problems -- 8. Revenue management and scientific pricing -- 9. Analytics as a strategy to achieve competitive advantage.




Mode of access: World Wide Web.

9780203105818 (e-book : PDF)


Management.


Electronic books.