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Consumer Behavior

David L. Loudon, Albert J. Della Bitta,

Consumer Behavior Fourth Edition - McGrow Hill Indain 2016 - xxiii, 788p.; 30cm.;

ISBN: 9780070473812

Subjects--Corporate Names:
Consumer

Subjects--Topical Terms:
Behavior

Dewey Class. No.: 658.834 / L935

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