Factors affecting consumers’ purchasing decision of popular rice brands in dhaka city / MS thesis

JAMAN, SURIYA

Factors affecting consumers’ purchasing decision of popular
rice brands in dhaka city
/
MS thesis - Sher-e-Bangla Agricultural University: Department of Agribusiness and Marketing, 2023. - ix, 70p. ; 30 cm.

MS thesis of Department of Agribusiness and Marketing
SYSTEM , Faculty of Agribusiness and Marketing, Sher-e-Bangla Agricultural University, Dhaka, Bangladesh

Includes bibliographical reference.


factors affecting consumers’


purchasing decision,


rice brands in dhaka city

658.8 / Su778