A preface to marketing management /
Peter, J. Paul.
A preface to marketing management / J. Paul Peter, James H. Donnelly, Lawrence X. Tarpey - Revised edition. - xii, 275 p. : ill. ; 26 cm.
Includes bibliographical references & index.
0256027129
Marketing--Management.
Economics
658.802 / PAP
A preface to marketing management / J. Paul Peter, James H. Donnelly, Lawrence X. Tarpey - Revised edition. - xii, 275 p. : ill. ; 26 cm.
Includes bibliographical references & index.
0256027129
Marketing--Management.
Economics
658.802 / PAP