Marketing Management ; (Record no. 15330)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00565nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhSAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210928130859.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210928b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332557185 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-DhSAU |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.8 |
| Item number | K8487 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip; Keller, Kevin Lane |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management ; |
| Remainder of title | 15e |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Pearson |
| Name of publisher, distributor, etc. | India |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv. 415p.; |
| Other physical details | 4721.00 |
| Dimensions | 24cm.; |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Marketing Management |
| 590 ## - Name of Cataloguer | |
| Name of Cataloger | nazmul |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Fuller form of name | Marketing |
| 610 ## - SUBJECT ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Branch Name | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | SAU Library | SAU Library | Reference | 28/09/2021 | 658.8 K8487 | 42433 | 28/09/2021 | 28/09/2021 | Book | ||||
| Dewey Decimal Classification | SAU Library | SAU Library | General Stacks | 28/09/2021 | 658.8 K8487 | 42434 | 28/09/2021 | 28/09/2021 | Book |