Consumer behavior : concepts and applications / David L. Loudon and Albert J. Della Bitta
Material type: TextPublication details: India : McGraw Hill Education , c1993. Edition: 4th edDescription: xxiii, 788 p. : ill. ; 25 cmISBN: 0070473811; 9780070473812Subject(s): agricultural business | managementDDC classification: 658.8342Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
SAU Library
SAU Library |
658.8342 L926 (Browse shelf(Opens below)) | Available | 38475 | |||
SAU Library
SAU Library |
Reference | 658.8342 L926 (Browse shelf(Opens below)) | Not For Loan | 38474 |
Total holds: 0
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658.83 N1672 Marketing Research : | 658.83 N1672 Marketing Research | 658.834 L935 Consumer Behavior | 658.8342 L926 Consumer behavior : | 658.8342 Sch327 Consumer behavior / | 658.84 C282 International marketing / | 658.872 R953 Understanding Digital marketing |
New arrival 2014
include bibliography and index
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