Gender and public relations critical perspectives on voice, image and identity - Daymon, Christine; Demetrious, Kristin, 1958- (London ; New York : Routledge, 2014)
1. Surface effects : public relations and the politics of gender / Kristin Demetrious -- 2. Caring about public relations and the gendered cultural intermediary role / Anne Surma and Christine Daymon -- 3. Interrogating inequalities perpetuated in a feminized field : using critical race theory and the intersectionality lens to render visible that which should not be disaggregated / Donnalyn Pompper -- 4. Gendered performance and identity work in PR consulting relationships : a UK perspective / Liz Yeomans -- 5. Mothers, bodies, and breasts: organizing strategies and tactics in women's activism / C. Kay Weaver -- 6. Celebrity, gender and reputation management at the BBC / Jane Arthurs -- 7. Campaigning for 'women, peace and security' : transnational advocacy networks at the United Nations Security Council / Ian Somerville and Sahla Aroussi -- 8. Gender, culture and power : competing discourses on the Philippine reproductive health bill / Marianne D. Sison -- 9. 'I want to voice out my opinion' : bringing migrant women into union work / Maree Keating -- 10. 'Mammography at age 40 to 49 saves lives; just not enough of them' : gendered political intersections in communicating breast cancer screening policy to publics / Jennifer Vardeman-Winter, Hua Jiang and Natalie Tindall -- 11. Ex-journos and promo girls : feminization and professionalization in the Australian public relations industry / Kate Fitch and Amanda Third.
Includes bibliographical references and index.
Also available in print edition.
Mode of access: World Wide Web.
Keywords: Public relations; Sex role; Electronic books