TY  - BOOK
AU  - Cateora, Philip R
AU  - Graham, John L
TI  - International marketing
SN  - 9780070666993
U1  - 658.84 22
PY  - 2007///
CY  - India
PB  - Tata McGraw-Hill Education Pvt. Ltd.
KW  - Marketing
N1  - New arrival 2014; Includes bibliographical references and index
ER  -