TY  - BOOK
AU  - Philip Kotler [et al.]
TI  - Marketing management: a South Asian perspective 
SN  - 9788131767160
U1  - 658.8 22
PY  - 2013///
CY  - India
PB  - Pearson
KW  - technology
KW  - marketing
KW  - management
KW  - South Asia
N1  - New arrival 2014; include index
ER  -