000 01393cam a2200361Ia 4500
001 9780203120965
003 BD-DhSAU
005 20151012151717.0
006 a|||||s|||||||||||
007 cr||||
008 130709s2013 nyua sb 001 0 eng d
020 _a9780203120965 (e-book : PDF)
040 _aBD-DhSAU
_cBD-DhSAU
090 _aHF5438.25
_b.J655 2013
092 _a658.85
_bJ731
100 1 _aJohnston, Mark W.
245 1 0 _aContemporary selling
_h[electronic resource] :
_bbuilding relationships, creating value /
_cMark W. Johnston and Greg W. Marshall.
250 _a4th ed.
260 _aNew York :
_bRoutledge,
_c2013.
300 _axxii, 411 p. :
_bcol. ill.
500 _aRev. ed. of: Relationship selling. 3rd ed. c2010.
504 _aIncludes bibliographical references (p. [391]-402) and index.
505 0 _apt. 1. What is contemporary selling? -- pt. 2. Elements of the contemporary selling process -- pt. 3. Managing the contemporary selling process.
530 _aAlso available in print edition.
538 _aMode of access: World Wide Web.
650 0 _aSelling.
650 0 _aRelationship marketing.
650 0 _aCustomer relations.
655 7 _aElectronic books.
_2lcsh
700 1 _aMarshall, Greg W.
776 1 _z9780415523493 (hardback)
_z9780415523509 (pbk.)
856 4 0 _uhttp://www.tandfebooks.com/isbn/9780203120965
999 _c12324
_d12323