| 000 | 01429nam a2200325Ia 4500 | ||
|---|---|---|---|
| 001 | 9780203366301 | ||
| 003 | BD-DhSAU | ||
| 005 | 20151012151720.0 | ||
| 006 | a|||||s||||||||||| | ||
| 007 | cr|||| | ||
| 008 | 130715s2014 enk sb 001 0 eng d | ||
| 020 | _a9780203366301 (e-book : PDF) | ||
| 040 |
_aBD-DhSAU _cBD-DhSAU |
||
| 090 |
_aHF5415 _b.M2186 2014 |
||
| 092 |
_a306.34 _bM345 |
||
| 245 | 0 | 0 |
_aMarketing and the common good _h[electronic resource] : _bessays from Notre Dame on societal impact / _cedited by Patrick E. Murphy and John F. Sherry, Jr. |
| 260 |
_aLondon ; _aNew York : _bRoutledge, _c2014. |
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| 300 | _axxii, 328 p. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _apt. 1. Introduction -- pt. 2. Societal aspects of marketing and consumption -- pt. 3. Catholic Social Thought issues in marketing -- pt. 4. Sustainability issues in marketing -- pt. 5. Public policy issues in marketing -- pt. 6. Ethical issues in marketing -- pt. 7. Conclusion. | |
| 530 | _aAlso available in print edition. | ||
| 538 | _aMode of access: World Wide Web. | ||
| 650 | 0 |
_aMarketing _xMoral and ethical aspects. |
|
| 650 | 0 | _aSocial marketing. | |
| 655 | 7 |
_aElectronic books. _2lcsh |
|
| 700 | 1 |
_aMurphy, Patrick E., _d1948- |
|
| 700 | 1 | _aSherry, John F. | |
| 776 | 1 |
_z9780415828826 (hardback) _z9780415828833 |
|
| 856 | 4 | 0 | _uhttp://www.tandfebooks.com/isbn/9780203366301 |
| 999 |
_c12722 _d12721 |
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