| 000 | 01255nam a2200325Ia 4500 | ||
|---|---|---|---|
| 001 | 9780203582299 | ||
| 003 | BD-DhSAU | ||
| 005 | 20151012151721.0 | ||
| 006 | a|||||s||||||||||| | ||
| 007 | cr|||| | ||
| 008 | 130417r20131934enkad sb 001 0 eng d | ||
| 020 | _a9780203582299 (e-book : PDF) | ||
| 040 |
_aBD-DhSAU _cBD-DhSAU |
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| 090 |
_aHF5823 _b.T39 2013 |
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| 092 |
_a659.1 _bT241 |
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| 100 | 1 | _aTaylor, F. W. | |
| 245 | 1 | 4 |
_aThe economics of advertising _h[electronic resource] / _cF.W. Taylor. |
| 260 |
_aAbingdon, Oxon : _bRoutledge, _c2013. |
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| 300 |
_a248 p. : _bill. |
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| 490 | 0 |
_aRoutledge library editions. Advertising ; _vv. 12 |
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| 500 | _aFirst published in 1934 by George Allen & Unwin Ltd. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _apt. 1. Advertising and industry : an economic analysis -- pt. 2. Advertising and the community -- pt. 3. The scope and development of advertising : a statistical survey. | |
| 530 | _aAlso available in print edition. | ||
| 538 | _aMode of access: World Wide Web. | ||
| 650 | 0 | _aAdvertising. | |
| 655 | 7 |
_aElectronic books. _2lcsh |
|
| 776 | 1 |
_z9780415818032 _z9780415637497 (set) |
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| 856 | 4 | 0 | _uhttp://www.tandfebooks.com/isbn/9780203582299 |
| 999 |
_c12839 _d12838 |
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