000 01461nam a2200397Ia 4500
001 9780203804827
003 BD-DhSAU
005 20151012151722.0
006 a|||||s|||||||||||
007 cr||||
008 110829s2012 enkad sb 001 0 eng d
020 _a9780203804827 (e-book : PDF)
040 _aBD-DhSAU
_cBD-DhSAU
090 _aHD59
_b.T474 2012
092 _a659.2
_bP976
245 0 4 _aThe public relations handbook
_h[electronic resource] /
_cAlison Theaker.
250 _a4th ed.
260 _aAbingdon, Oxon ;
_aNew York, N.Y. :
_bRoutledge,
_c2012.
300 _axvi, 487 p. :
_bill.
490 1 _aMedia practice
500 _aRev. ed. of: The public relations handbook / Alison Theaker. 3rd ed. 2008.
504 _aIncludes bibliographical references (p. [445]-477) and index.
505 0 _apt. 1. The context of public relations -- pt. 2. Strategic public relations -- pt. 3. Stakeholder public relations -- pt. 4. Shaping the future.
530 _aAlso available in print edition.
538 _aMode of access: World Wide Web.
650 0 _aCorporations
_xPublic relations.
655 7 _aElectronic books.
_2lcsh
700 1 _aTheaker, Alison.
700 1 _aTheaker, Alison.
_tPublic relations handbook.
776 1 _z9780415598132
776 1 _z9780415598149
776 1 _z0415598133
776 1 _z0415598141
830 0 _aMedia practice.
856 4 0 _uhttp://www.tandfebooks.com/isbn/9780203804827
999 _c12944
_d12943